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July 16, 2008

Armin of Brand New analyzes logo design and redesign, like CNET’s forthcoming sphere: The typography in the old logo was peculiar and quirky, with the weird “n” and tight letterspacing making it somewhat engaging and memorable, while the new one is painfully generic and forgettable. And while everybody knows that this is pronounced see-net, the lack of a visual divider certainly renders the new logo as knet. Oh, yes, it now has a shadow to make it look like a sphere. Yay. (With thanks to dihard for pointing me to this interesting blog.)

Armin of Brand New analyzes logo design and redesign, like CNET’s forthcoming sphere:

The typography in the old logo was peculiar and quirky, with the weird “n” and tight letterspacing making it somewhat engaging and memorable, while the new one is painfully generic and forgettable. And while everybody knows that this is pronounced see-net, the lack of a visual divider certainly renders the new logo as knet. Oh, yes, it now has a shadow to make it look like a sphere. Yay.

(With thanks to dihard for pointing me to this interesting blog.)

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Notes from others:

  1. dawnid reblogged this from noraleah and added:
    Very Cool blog! I’m visual so the side by side comparisons are great!
  2. noraleah posted this